The Ultimate Question

Simply stated, one of the most important Market Force principles to remember is this:

  • You get Market Force to the extent that you give it to others.

Too often our clients get distracted with other Market Force tools, primarily with Performance Styles.  

“That guy is an Authority so he won’t do….”  

Or, “I don’t want to be a Control person because of Y.”

Please, don’t let this happen to you.

As one of our clients said a few years back, “hey coach, I don’t get paid to identify Styles.”  

He was right.

You get paid (we all get paid) to increase the Market Force of others; that’s the primary concern in the Game.

So, let me ask you the ultimate question:
  • Whose Market Force will you grow today?

Styles can help you in regard to this question, but don’t take your eyes off the ball.

About the Author / Travis Carson
Travis Carson
Travis Carson is the Founder of Market Force. Having learned the guiding principles behind Market Force at the age of 19, Travis has used the material himself to help run four different companies, before moving into a training and coaching role in 2008 in order to share the material with others. Travis is a former nationally ranked junior tennis player, a seven-time nationally ranked triathlete, a three-time Ironman finisher and the father of four children.