Thriving in Tough Times

Thriving in tough times means not giving in to the Gordon Gecko definition of ambition, which is, “know what you want and get that from others.”

Ferrari Press Agency Ref 3134 Wall Street1 19/2/10 See Ferrari text Greed is back on the menu as Michael Douglas returns in his Oscar-winning role as one of the screen’s most notorious villains, Gordon Gekko. Douglas reprises his role 22 years after original movie Wall Street came to embody the get-rich-quick ideology of the banking and stock market world of the Yuppie era. The movie, directed by Oliver Stone, became known for Gekko’s catchphrase, “Greed is good.” Now, Stone takes the helm again for Wall Street: Money Never Sleeps. In the first film Gekko took impressionable young trader Bud Fox, played by Charlie Sheen, under his wing. In the new movie, it is Transformers star Shia LaBeouf as Wall Street trader Jacob Moore who becomes infatuated with Gekko’s beliefs. OPS: Scene from the trailer for Wall Street: Money Never Sleeps. Gekko back in the high life with a giant cigar Pic supplied by Ferrari

From this perspective, we are inclined to only think of ourselves, our own needs and how to get that need satisfied at someone else’s expense.

For Control people, this will mean focusing on getting certainty of direction about the future before helping others. For Influences, they will focus on achieving freedom; Powers will focus on maintaining stability; and, for Authorities, they will focus on preserving their own security; all before helping others.

The problem with these approaches is that they are driven by our survival instincts, and business is not a survival game.

In other words, these approaches go against the Prosperity Rule that in order to enhance your own identity in the game of business, you must enhance the identity of others. That’s why we propose a new way of looking at ambition, namely: “know who you are and give that to others.”

This perspective immediately refocuses us on being a contribution to others first, giving us a chance to be more prosperous in the (non-survival) game of business.

So, for Controls, the more certainty you look to provide to others, the more certain your own future will be.

For Influences, the more freedom you provide to others (by creating new relationships for the company, for example) the more freedom you will have.

For Powers, the more you stabilize things for others, the more stability you will earn in your own lives.

And for Authorities, the more security you create for others, the more you will securitize your own futures.

Prosperity lives in enhancing the identity of others first – don’t forget this, especially during tough times.

About the Author / Travis Carson
Travis Carson
Travis Carson is the Founder of Market Force. Having learned the guiding principles behind Market Force at the age of 19, Travis has used the material himself to help run four different companies, before moving into a training and coaching role in 2008 in order to share the material with others. Travis is a former nationally ranked junior tennis player, a seven-time nationally ranked triathlete, a three-time Ironman finisher and the father of four children.