The Market Force process was not just an exercise to see how we can play better in the sandbox, but how we can truly team with another by gaining a deeper understanding of each other’s strengths and weaknesses, thereby accelerating our performance.
About the Author / Travis Carson
Travis Carson is the Founder of Market Force. Having learned the guiding principles behind Market Force at the age of 19, Travis has used the material himself to help run four different companies, before moving into a training and coaching role in 2008 in order to share the material with others. Travis is a former nationally ranked junior tennis player, a seven-time nationally ranked triathlete, a three-time Ironman finisher and the father of four children.