Welcome to the team!

At Market Force, our aim is to reduce suffering and increase prosperity in the world. We are guided by our principles of passion, clarity and discipline. We eat our own dog food, we are only satisfied with win-win outcomes, and we are always seeking like-minded business professionals to play with.

We actively collaborate with innovative business leaders who are game to push the limits of how business works. We intentionally blur the lines between client, supplier and strategic partner that traditionally limit relationships, so that we can keep achieving breakthrough results together.

Core Team

Tony Cooper

CEO, Global
Travis Carson

Travis Carson

Founder

Marcel Dabdoub

CEO, Latin America

Nikki Pava

Social Media

Jennifer Robinson

Business Development

Tamee Cooper

Design & Identity

Karen Kersey

Guru Development

Tony Elliott

Visual Media

Noelle Schmidt

Team Support

Padmini Soni

Online Indicator

Market Force Gurus

Some of the best and brightest business pros we know have become certified in the Market Force methodology.

Our intensive certification process ensures that each Market Force Guru has what it takes to help you get wired for prosperity. We offer four levels of certification, from Styles at Level 1 to mastering the entire Market Force tool chest at Level 4.

 

Jason Lund

SMD Business Development | CBRE
Level 4 Certification

Veresh Sita

CTO | Emaar Properties
Level 4 Certification

Mindy Geisser

Chief HR Officer | Savers
Level 2 Certification

Hadley Dean

CEO | Echo Prime Properties
Level 4 Certification

Kurt Reisig

Chairman | American Pacific Mortgage
Level 1 Certification

Rutu Patel

Communications Manager | Alaska Airlines
Level 1 Certification

Toshi Shibano

Owner | Strategic Value Creation
Level 2 Certification

Katherine Steen

Executive Director L&D | YMCA
Level 4 Certification

Gina Murphy-Darling

CEO Global | Mrs. Green's World
Level 4 Certification

David Kuhl

VP IT Services | Alaska Airlines
Level 1 Certification

Jake Walker

CEO | Print CPG Family of Brands
Level 2 Certification

Troy Kaser

MD of e-commerce | Alaska Airlines
Level 1 Certification

Jane Nichols

Partner & Director | Contexis Ltd.
Level 1 Certification

Mark Noble

Owner | The Noble Force
Level 1 Certification

Ashley Yost

Director of Operations | Print CPG
Level 1 Certification

Jayan Nair

Dir - Tech Project Delivery | Alaska Airlines
Level 1 Certification

Samantha Nehra

Business Coach | Shirlaws Cayman
Level 1 Certification

Roni Pessin

Managing Director IT | Alaska Airlines
Level 1 Certification

Don Smith

Director | Colliers Intl. New Zealand
Level 4 Certification

Kevin Grzybouski

GM Merchant Dept | Dart Realty Cayman
Level 1 Certification

Dave Good

Partner & Director | Contexis Ltd.
Level 1 Certification

Karen Kersey

Owner | Kerage Unlimited
Level 1 Certification

Maura Fallon-McKnight

Corp Partnerships | GRID Alternatives
Level 1 Certification

Jeffrey Chant

Owner | Magnanimous People Strategies
Level 1 Certification

Barbara Armendariz

Principal | Sharpline Commercial Partners
Level 1 Certification

Jaap van Rhijn

CEO | Colliers Netherlands
Level 3 Certification

Brian Murphy

Owner | Pathways Financial
Level 4 Certification

Rita Love

CO-FOUNDER | SENTIENT EDGE CONSULTING
Level 1 Certification

Lisa Kremer Brown

MD, Legal Business Ops | Starbucks
Level 2 Certification

Michael Horwitz

Founder | Capital Pacific
Level 4 Certification

Bob Mulhern

MD | Colliers Phoenix
Level 2 Certification

Alison Carson

CO-FOUNDER | SENTIENT EDGE CONSULTING
Level 1 Certification

Heather Needham

Soulful Guide & Teacher
Level 1 Certification

Patrick Ryan

Eureka Performance Training
Level 1 Certification

Let's Talk

We would love to talk with you about becoming part of the growing team!